Webinar – „Doing Business in Switzerland“

Webinar – „Doing Business in Switzerland“ 26.6.2024

Organised by the Chamber of Commerce Switzerland Central Europe and the Embassy of the Slovak Republic in Bern

Program:

09:00 – 09:05 Introduction

09:05 – 09:45 How to create a presence in Switzerland?

09:45 – 09:55 Q&As

09:55 – 10:35 Market research / Market Intelligence / prepare export plan/strategy

How to gather the right information about Switzerland before the final decision to enter the market?
How to do a market research and why it is necessary?
Where to find concrete information (for which verticals, area, etc.)?
Competitor Analysis: How, where to find date?
Which associations exist?
Which distribution channels do exist?
What platform works well in Switzerland?
Where can they find the information?

10:35 – 10:45 Q&As

10:45 – 11:25 Introduction to the Swiss market and business environment / How to promote your business?

Introduction to company forms
Taxation / tax on the sale
Where to seek legal advice
How can you send own workers, legal situation?
How to open a legal entity in CH?
Tariffs check before exporting products to CH
Where to start in CH (geographically)?
Communicating the right messages to the right audience is the key to creating a relevant customer/client base.
How to use social media to reach potential customers and partners?
How to position your brand?

11:25 – 11:35 Q&As

11:35 – 12:30 Sales channels for various industries and how to get started / How Swiss business works?